125. From Solo Practice to Freedom: The Journey to a Seven-Figure Therapy Business with Nicole McCance

125. From Solo Practice to Freedom: The Journey to a Seven-Figure Therapy Business with Nicole McCance

In this episode, I sit down with Nicole McCance, a renowned business coach for therapists, to delve into the transformative journey from being a traditional therapist to a globe-trotting professional managing a group practice. Nicole shares her compelling story, revealing how the birth of her twins catalyzed her shift from a solo practitioner to creating a multimillion-dollar group practice that operates seamlessly without her constant oversight. The discussion pivots to practical strategies for therapists looking to scale their businesses, emphasizing the importance of automation and effective systematization to ensure a practice can thrive independently of its founder.

Nicole also unpacks the details of her Clinic Growth Map program, which has helped over 700 therapists achieve remarkable success. She offers actionable advice on how to prepare a therapy business not just for operational efficiency but for potential future sale, ensuring it can provide sustained revenue with minimal direct involvement. This episode is rich with guidance on harnessing digital marketing, leveraging AI, and building a practice culture that aligns with personal freedom and professional growth.

Key points:

  • Discover how Nicole McCance transitioned from a solo practice to leading a thriving group therapy business, paving the way for therapists to achieve independence and financial freedom.
  • Learn about the Clinic Growth Map program, which equips therapists with the tools to automate, scale, and potentially sell their practices while maintaining a high quality of life.
  • Gain insights into creating a successful therapy practice that supports a traveling lifestyle, emphasizing systematization, staff training, and maintaining a strong company culture through virtual platforms.

About Nicole McCance:

Nicole is a Psychologist (retired) turned Business Coach for therapists scaling to a group practice.  She expanded her private practice to 55 therapists and multiple 7 figures in 3 years (with toddler twins at home). Nicole sold her clinic in the 4th year and then retired as a Psychologist in her 5th year. She now teaches therapists how to help more people, make more money and have more freedom following her proven method. Catch her top-rated business podcast every week, The Business Savvy Therapist or her strategies on instagram nicole.mccancemethod

Free masterclass: https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/

Podcast: https://podcasts.apple.com/ca/podcast/the-business-savvy-therapist/id1681659688

Instagram: @nicole.mccancemethod

Website: https://mccancemethod.com/

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Hey everybody, welcome back to another episode of the traveling therapist Podcast. I'm super excited to have today's guest. I actually met with her recently, and we talked about some really cool stuff that we wanted to do together to collaborate. This is an amazing woman. She's got an amazing business going on, and she's a traveler, so I want to introduce you guys to her. Name's Nicole McCants, and Nicole, I would love to just ask the question I ask everybody when we start out, and that is, how did you go from just being a traditional therapist to a traveling therapist? Yes, I like you. Wanted the freedom and just wanted to build something that could run without me. So now I'm in tow with my twin boys and my family. We were in Europe for two weeks before that, we were in Jamaica. So it was just truly amazing, not just the traveling piece, but for my kids to see the world. They come back different. They're seven years old, and they come back different. It's amazing. Like, the best education happens. Yeah, that's so cool. So seven year old twin boys could take them anywhere, almost anywhere. Yeah, almost anywhere. Yeah, yeah. So, so tell us about yourself, because you used to just be what you're a psychologist in Canada. Is that right? Am I remembering that you were a psychologist in Canada and you figured out a way to pivot and evolve into another sort of career. So I'd love to just talk about like, how did you start out as a therapist, and then how did that move into what you're doing now? And let's talk about all that. Yeah, the fact that I'm a business coach sitting in front of you and have worked with over 700 therapists across North America is really shocking. I love how life takes us all these places that are unpredictable. I love that part, but let's rewind for a second. I was in solo practice as a psychologist for 15 years. Okay, okay. Loved what I did, EMDR, couples therapy. I knew that I was born to be a therapist without question. I'm on this planet for this reason, but when it happened. And I wonder if your people relate. After 15 years of holding space and pain and all the things, I became tired, but I also became frustrated with hitting the ceiling in my income, the only way I could make money was sitting in front of somebody my butt in a seat, right? And then 2016 I become pregnant with twins, and I'm like, Oh my gosh, how do I do this? My whole life is going to double. We need a bigger house, but I can't work more. And so that's when I said, Okay, well, the only way is to hire. And I wanted to create something that was automated so I can get the freedom. So guess what I did? I did absolutely nothing, because there was nobody to guide the way. So fast forward, chubby little babies, Jackson and Lucas, are born, and Mommy is still working to till 7pm every night. Oh my gosh, wow. And it was so I can totally relate. So I remember, like, I was probably, I don't know, early, 2000s somebody said to me, if you want a million dollars, would you stop being a therapist? And I was like, No way. Not ever. I love it. I was just like, you like, you know, my clients love me. I think I'm a great therapist. I could do this forever. And then same thing, I was basically seeing like 40 clients a week. I was taking eight weeks of vacation a year. I was like, cramming all my clients in and then taking time off, and then coming back and cramming all my clients in and then taking time off so I could totally relate to what you're talking about. And it just it becomes like such a burnout that, yeah, you have to find another solution, or that's exactly something's gonna break, yeah, exactly we walk right into a wall. And for me, it's like, When was your rock bottom moment? I vividly remember pulling in and their chubby little faces, these two year olds were squished against the window, waiting for Mama, and I just felt so much guilt and tears in my eyes, like every night, and this particular night, I turned to Dan, my husband, and I said, I'm hiring. I don't know how I don't, but I just am going to do it. But, babe, mark my words. I'm creating something that can run without me, because I'm not buying myself a job here, right? Yes. And it was that fateful day that I took the plunge, in three years, built it to 55 therapists, multiple seven figures, and eventually sold it. My gosh, oh my gosh. That is incredible. Wow, with the boys, and I think the boys were the motive. It's funny how we don't always do it for ourselves, but sometimes we'll do it for somebody else, like, it pushes us, right? Exactly, yeah. I mean, same for me. You know? It's like, it's basically has for me. Anyway, it has to be a huge pain point for me to finally say, and that's for everybody, right? It's like, okay, I literally am broken now I cannot do this, so something's gotta give. And then you did it, you took it and ran with it. That's amazing, yes, and I'll come and share kind of how I retired, because then I retired as a psychologist. So what happens is, if you build something, which I now teach people to.

Build a group practice, a group therapy practice that is automated and can run without you, and it's revenue generating. It's just a matter of time before someone wants to buy it. But I was not going to just give it away like, this is my baby. This is my life's work, right? But it was a psychiatrist that said, I will take better care of your people than you. I can give them all benefits. I can give them all pensions. I can give them all stipends for education. I was like, holy, okay, wow, this conglomerate, I could, you know, walk away and be free, but they're in really good hands. And that's why I did it, because it was just the right person. I think that's really, you know, not just to throw it to anybody. And the thing I love is that you figured it out kind of by yourself, like trial and error by fire. You know, now there are coaches like you that can help guide people through the process, but when you were doing it with two kids, little kids, you figured out. And, I mean, you even call it the McCance method. Now, right? I mean, is that how the McCance method was born? Yes. So what happened was, the day I sold it. Picture this therapist, because you sign a non compete, I will not do therapy. You can have my practice. And I'm sitting there by my pool, and I'm like, Okay, this is a sweet retired life, but it only last. I'm a busy personality. I'm a doer. I want to go for a walk, a hike, all these things, right? Yeah, it lasted maybe a couple of hours. And then I was like, What do I do with my life? And then it hit me, wait, what if I give people my map, my marketing plans, my recruitment system? Because it got me very fast to to automated and a very seven figures that I was like, okay, you know what? I'm still going to help people, but I'll be a coach, and I'll only work with therapists, and I'll tell them and give them everything I got, all my systems, processes, contracts, all the things I love, it. I can relate to you so much because I've built all this stuff. And of course, I mean, I feel like it's everybody's dream to be able to have multiple income streams, but to have them so automated that they're just basically running themselves and that, I mean, that's been a struggle for me. Honestly. I've hired systems people, and now, you know, I'm using AI and a lot of what I'm doing to try to really systemize that stuff a lot better, but it's a dream for people to do that. So you figured out the automation systems and then retired. And you're a lot like me, I guess, where you just can't sit still and you have to be doing something, yeah? So, you know, you turned it into this other this, this product to help other people. And I love that. And, you know, my boyfriend asked me all the time. He's like, once you get all this stuff automated, or you just kind of like, step out of your business and, you know, not do anything. And I'm like, Yeah, that's the goal. But I'm kind of like, you too. Like, I still have this, like, deep inner, like, part of my soul that has to be helping people, even if I'm not doing it in therapy, code, like, one to one. But I just feel like I have to always be, like, giving back to people, like that fulfillment piece for sure. Yeah, and I'm happy to share a couple of things, what I did, because I think it's like, Okay, how did it grow so fast and not break? That's the other thing, because typically, when something grows really fast, it breaks, because it's not automated step. So I teach people how to build the container before they fill the container and grow the container, and that means systemize and standardize everything before you hire otherwise, you're not going to be a CEO. You're going to be a CQA chief, question answer, which is not freedom, because you're constantly answering all the questions. You're more overwhelmed than before, and that's not what we want. So here's the key. The key is getting everything out of your head right now, as somebody listening in solo practice, or maybe they have a group practice, but it's a bit of a mess. It's because they haven't taken every single process that they just do automatically and put it in a Google Drive and then give it, hire an admin, and it's their responsibility to update it, and then you can use AI and all those things as well. But my favorite thing is create and delegate. And if you keep doing that, then you get the freedom create it, but train really well and then give it to somebody else. I love that so much because you're doing the exact opposite of what I do. I'm a quick start. I just had these great ideas that I think are amazing, and I just put them out there without any systems in place beforehand, and it causes a lot of problems. It's messy, you know? And then I find myself later having to come back and clean up messes because I was too much of a quick start with it, and didn't think about the systems ahead of time. So let's talk about that for a second. So you're using a term from the Colby. Quick Start. Okay, yeah. So if I can go there, because I train people in that as well, I would love that. I'm definitely start. Help me. No, I am. So here's the thing, okay, so guys, if you're wondering what the Colby is, the Colby is something that I suggest you give people when.

You hire now, you have to pay for it. It's about 55 bucks American. But most of us are what's called quick starts. That means we're entrepreneurs. So we love ideas, we're spontaneous, but we're a little bit all over the place. But what I suggest is giving somebody the cool B, there's four categories, and hiring the person that is lower in Quickstart, much lower, higher. In fact, finding, they're going to do the research, they're going to put the processes in place, and then it's beautiful. You're the visionary. Did you ever read the book rocket fuel by oh my gosh, by Gino Wickman? He talks about

the best companies have. What we are, the visionary. They are the ideas people, however, they also need, almost like a COO, and this is the implementer, visionary meets implementer. You just need. I love that. Like, take the idea, put it in a system, which is what I teach people, and then it runs without you. Amazing. What are you on the on the cult? I'm just curious, are you a quick start, or do you also have another six in the quick start? Yeah, so super high. But I'm a tweaker, so all I love changing things and optimizing, which can be annoying to somebody who doesn't like change. I actually enjoy change. I want to always be cutting edge and innovative. Yes, see, I need someone like you, and probably half the people listening, because I hate the details I hate, I hate, you know, I guess as a therapist, I just wanted to sit with people and, like you said, Be the creative and the visionary and have all the other people around me implement for me. And that's, you know, really the processes I've been trying to put in place forever. So I love that your program has that built in in the beginning, especially for people like me that are entrepreneurs and don't even think that stuff through. It's like, okay, I need a I need a private practice, and then I wanted to be a group practice. So I'm just going to start, you know, instead of thinking about the back end, and it sounds like you have it done for you in the back end, I give them the therapist manual. You need an employee handbook. You need a HIPAA handbook. People don't even know that. You need a private health and safety handbook. So I literally give it to them. We have lawyers, HR experts, accountant experts, all in the program monthly. So they go through this six months like MBA, where a lot like, literally, they come out changed and with a thriving group practice. It's really exciting. It's like, my favorite amazing. What's the name of your program? Just for people, yeah, the clinic growth map.

The clinic growth map, yes. So it's actually the fastest growing right now. Over 700 people have done it in a two year period. I think there was just a major gap. There was a big gap. And I said, Okay, I'm just gener. I just want to be generous and say, here it is done. I know it is proven. Do you want it? If you're the visionary, stay in your zone of genius. I'll give you the processes and systems. I love that so much. Yeah, and I'm super excited. Nicole actually invited me to come into her program to do a series. I think it's a four part series that we're going to do on how to use AI to also systemize further, to get really good processes in place with that's what we're going to we were going to do an orientation we're going to do, like hiring, how to manage the hiring process using AI. What's the other ones? Nicole, marketing, yeah, marketing and systemizing and systemizing? Yeah, yes. So, so first you want to build that container. Okay, get everything out of your head, put it into Google Drive, and I love looms. Just do a quick video, walk them through. This is exactly how I respond to a new client email. So you can take your voice and train your admin to be your mini me, and then let's talk about filling the container. This is the fun part, guys. This is where the freedom comes. You see, the boring part is a systemizing, let's be honest, which is why I give people the systems. Oh my gosh, you have a mini me. I suggest your very first hire, or for my group practice, people who already have one, your next hire should be your mini me, because your brand is a reflection of you. You give people a certain experience. So I'm high energy, and so people were used to that in therapy, and for me to move them over so I can go and travel, I needed a therapist with similar energy. It's like going to a restaurant and you go to, you know what I mean, a restaurant in a different city, you expect the same experience. That's really key for retention. Yes, yes. Oh my gosh, I love that so much. Yes. So give us some tips on hiring your mini me, because I destroy you talk about it in the program, but, and you talked about the cold and what to look for. But how do you know? Because even myself, I've I've hired and you know, they haven't really worked out, or they haven't lived up to what I'd hoped. And I know part of that is me not having good systems already in place before I bring them in. But just, how do you how do you go about that process, like figuring out who's the best person to be? Your mini me, basically, oh my gosh, look for there's a whole six step process, and I and I'll walk you through. I.

Think it's like a work marriage. Let's treat it like that. So there's a stick. You know what? I mean, all the processes that we have to go through to actually say, Yes, I'll be, you know, you're going to be my work person. I think it has to be the same. So the very first thing I suggest is actually have your admin screen them on the phone. This is going to save you so much time on Zoom. I used to make the mistake of just going on Zoom and with, have you ever had this experience within 30 seconds? I know it's not a good fit, just their energy, their face, like, their facial expressions, like, oh,

and then yes. And then I'm like, oh, Doc, what do I do now? Like, it's like a bad date. And so I learned I want to say people time, so get your admin to get on the phone and ask them the important questions, can you work evenings and weekends? Do you live close to the office? Are you good with seeing 15 clients a week, which is my recommendation, because if you have less than that, by the way, it's hard for people to be retained if you have somebody working once a week, but little Johnny has soccer's on Wednesdays. I literally can't see that therapist anymore, right? Yeah, exactly yes. So first screen them, and you're and so that's good. Then we give them a personality test. The Wow, yes. Then you'll know, like, okay, then they meet you on Zoom. I give you an interview protocol for that

related to mini me. For me, it was energy, it was directness. We also give them a working interview, because here's the thing, people aren't honest in interviews. They could say they're great, but I want to see them, and I role play, I get my I teach my members this to literally role play a very hard scenario, and I'm the client, and let's see how you handle that. And if I'm not impressed, we always say don't hire unless they're a Hell yeah, I want you to leave that Zoom hoping, oh my gosh, I hope they want to work with me. Be that impressed. And I think if you go through all of that then, then it's typically the right person all those hoops. I love that, yes. And then, of course, training them correctly, yeah. And then it's been my downfall too, because I'm such so scattered. You know, that's been a downfall for me too, not giving enough training, I think. But yeah, for sure. And I think a lot of entrepreneurs, you're pulled in a lot of places. So training is really key. Because if you think about it. Think of, I'm training my kids to ride a bike. So, I mean, life would be amazing if we could just put them on the bike and wave and say, good luck to you. Call me if you need me. But it's not like, if we're not saying, like, hold on to the handlebars, pedal, pedal, pedal. Look both ways. You know, it's, it's usually, I always ask, is it a leader problem, a people problem or a systems problem. It's usually a system. There's a system missing, which is the training piece, yes, oh, I love that so much. Yeah, such good advice. I mean, because I know there's tons of people listening that probably want to take the leap to a group practice, and they're not even sure, because these little details get in the way, you know, and keep you feel so taking that step, and that's why I didn't do it for two years. This is our reputation. I'm like, oh gosh, what if it's the wrong person? That's why it's a six step process. Like, you need to be in love with this person by the end of those six steps, or don't hire them. Yeah, I love that so much. That's great. I need your list. Yes. Okay, so I'm trying to think what else to ask you about this for somebody listening. So does your program basically set them up to be able to sell it at the end. Is that how that works? If they want to does that, then say, Okay, now it's perfect. And here's how you go and sell this thing if you want to do that now, yeah. So I give them what's called the content hub, which they have lifetime access to. So first we systemize, then we hire, and then I help them grow it with all the marketing, digital marketing, all these concepts they haven't heard of or thought of, a lot of people aren't doing, which is awesome. It's kind of top secret for a lot of the members, but really good a lot. It's funny, a lot of them, don't they want it to run without them and feed them, but not be there? Make sense? Like they want it to be revenue generating, yeah. And for me, I didn't really think I'd ever want to sell. So I would say 10% come in saying, like, I'm building to sell, but most say I'm building to have freedom, free time, and it to feed me for the rest of my life. Yes, amazing. Oh my gosh, yeah. I mean to have a done for you, like, basically, system that you just, like, put all pieces in place, and then to be able to have that part of it where you're not in your business, but like on the outside, just watching it run like a little machine. Yeah, that's the dream for any business, for group practices or or, you know what, what I'm doing, or what you're doing, even with your program, that's the dream. Now, can we talk about, though, how you keep a culture when you're living in Costa Rica? Thank God for the Yeah, the pandemic shifted everything for us. You I did all my supervision. Actually preferred zoom, because it was

half people were like, not there that day. They were virtual. So you can do supervision on Zoom. You can lead your team.

Things on Zoom, and I will tell you, research now tells us you don't have to be there in person to have a good culture. What matters is psychological safety and for them to know that you care and so who you are, like they're just going to feel that like I care about you guys. I'm going to help you find your dreams within my group practice, if you can help them grow and have thriving many practices within your group practice, why will they ever leave? Yes, oh, I love that so much. Yes, absolutely. Because, I mean, I can't even tell you how many consults I've had with potential traveling therapists that say that very thing, I can't leave. I can't leave my clients. I can't leave my my employees, yeah, you know, I can't leave my parents, my family, you know, all of that stuff. There's so many like beliefs around that that you have to be there physically, even in today's culture. I mean, it was really terrible, obviously, before covid, but after, even still, when we're all doing zoom meetings, pretty much, there was still that mindset that you have to be there, you have to be available if needed, that kind of thing, but, but this is like, I mean, literally, you could be anywhere, anytime, and hop right on if you if you had to exactly. And some of my people have, they do have bricks and mortar, but they don't live in that state, or it's purely virtual. And most of them are in network. But move to private pay. We have a little mantra, private pay is the way. We always sing it. It's so cute. Private pay is the way. So I teach, I was private pay, and private pay equals freedom, although there's some people that stay in network, and that's okay too.

Yeah, yeah. And I guess when you when you were in your practice, that was in Canada, and I don't even really know how the insurance system works there, but definitely here in the United States, it's even though I run a billing program, my advice is that too, it's like, if you are going to be an insurance provider, make sure you're on panels that pay well and are easy to get paid from and all of that. And, you know, out of network billing, definitely, if you want to be private, pay like, like, you know, figuring out how to offer that too, to help your clients if they want to use their insurance still, yeah, yeah. And I love that private pay is the way. Yes, we all know it is.

We have a headache. That's great. Yeah, definitely. So out to you. Why do you run it right now with this business? Do you, do you have, like, do you work, like, four hours a week and travel like, how do you manage it all? Just for people listening to, yeah, somebody actually does this. I have a team of 15 in the McCance method. And I think that if we're also a multi, seven figure business, that happened really, really quickly, if you want a big business, you kind of need a big team, because it's either, how is that possible for you to be away and all the things happen, and we're a little obsessed with client success, so I just needed all the people, all the accountability coaches, success coaches, things like that. But I it's funny, rather than taking a full day off, I'm the type of person I love. My energy in the morning, so I'm off every day at two. I you'll see me on Instagram. I'm always walking on the lake, talking, giving strategies, and then I jump in my pool. And Fridays are off at the cottage. So that's kind of my perfect life, because I love to. I do love working. I'm just one of those people, so, but I, but I don't love working after two. So that's the life I've created. Or Fridays. Yep, I love that so much. And that's a lot of what we talk about on this podcast too, is one, how can you get another income stream that's going to support you with your traveling lifestyle? You know, with me, I really, I'm just down to Wednesdays, pretty much, is when I'm doing most of my stuff, and then I have all the other days to travel. And, you know, squeeze an appointment in there, here or there, but I don't like to work out for probably two either, usually, because I want to go out and explore exactly, you know, whatever place we've gotten to, you know, because it's like, we might be somewhere for a week, and there's tons of things we want to do there. So, yeah, definitely created my lifestyle, you know, and then tried to build, you know, my businesses around my lifestyle, so I can, like, really live that fulfilling lifestyle instead of the other way around, where my business kind of dictates what I can do and can't exactly. Yeah, one thing about that, if anyone is considering two things, building a practice. One, it does not have to be 55 therapists. I help people figure out, like, what is your freedom formula? So how many? Maybe it's two therapists for you to say I don't need to work. I can cover my travel, whatever it is, or I can cut down half my clients, or all my clients. I think that's really key, so you can be small, but also know that I love what you said. I'm going to underline it. Know the life you want to create and build your practice around that, because it what will happen is the opposite, and then you're like, Ah, shoot, now what you're trapped, trapped again. Yeah, trapped again. And, you know, yeah, a prisoner to what you've created. I mean, I felt like that for a long time with I mean, I basically have 15 different income streams, and they were running me, really. I.

Was not able to sort of dictate how I wanted to live the live my life, really. So hiring people to help me put better systems in place, and using AI and learning about SOPs and how to train better, like all of that, came with time, and now I have this real freedom, you know, where right now I'm sitting in my dad's house helping him with medical issues, and I'm able to do that and be present. Mostly, I told Nicole before we hit record, I was like, I might get interrupted by my dad, but if I do, we'll edit it out. Amazing, being able to just live that life and be able to be flexible and and do what you need to do or want to do, really, yeah, isn't that truly the best therapist? Like sadly, I think that we our profession brainwashes us. You know that we can't make good money or that we have to be a certain way, but I believe I want to be the therapist that is living my best life and inspiring my clients and not having the shame around Oh, no, I can only charge this much, or I have to, no, I have to, like, see these many clients, yes, yes. And even culturally, I would think running a group practice as the leader of the group practice or the owner of the group practice, to to be able to exemplify that lifestyle of putting your, you know, your needs first and then building around that, you know, being able to have that sort of culture. I don't know if you teach that in your program. You probably do step one, flexible, yeah, flexible schedules, you know, like you said, keeping your staff happy. And, you know, well nourished, so to speak, so nourished with this type of like lifestyle. They want to even live this type of lifestyle. And you know, it starts with you. If you're not doing it, how are you going to have that trickle down effect with the culture inside of your own group practice or inside of your own business, you know, so you got it? Yeah, absolutely. I love this program that you built. Yay me too. Yeah, it's amazing. Every day we get, like, life changing things. It's so fun. I've been away for a month. We always say, check if it floats. So, like, put it in water and then slowly let go and like, does it float? Does it float? Oh my gosh, it does.

I love that? Yeah, I've actually never heard it put that way. That's really good. So So you took a whole month and just like, literally walked away and just let it run as well. And my memories all the time. You know what? You know what I do is I say, try half a day, go to the beach for half a day. So don't just be like, You know what? I mean, see ya but it's like, and then what's amazing is, if there's a leak, you catch it in that half a day, then you fix it. Take a whole day, okay? Now take a week. So we work up to it. You are right, because that would not be great if you're like, peace,

I could never do it, but, but hearing what that's a really smart way to do it like, you know, and then fix it as it breaks. And then hopefully you've got everything fixed and everything systemized and standardized, and people feel safe, like therapists, like any human beings, they like predictability. I would always get compliments. Thank you so much. Your onboarding was so easy. My friend down the road at the group practice, it's a mess, and she's so anxious already because it's a lot like knew everything, right? Yeah, but if you could make that standardized, not only it's not just your life that's easier, it's actually theirs too. Yes, oh my gosh, I love it, yeah. Well, so how do people work with you? They want to come and and learn from you and take your program and all that stuff. Yes, I have a free masterclass every single week.

Live, yes, it is called How to build a seven figure group practice where I walk them through my proprietary five step scaling method. Lots of freebies for showing up live. You guys will love it. I'll give you the the link for your show notes, perfect. And I have a podcast. So if you guys love podcasts, which you probably do, the business savvy therapist. I'll also give you that link I love that. I've got it saved to to binge it. I'm going to be driving to Florida soon, and I that's one of my plans, is to binge your podcast. So for sharing that, yeah, thank you so much. And to anybody listening, we'll definitely put all this in the show notes, and you can reach out to Nicole and what's your Instagram? I love your Instagram. You've got great little reels on there. Yes, Nicole dot McCants method, yeah, I'm always giving away freebies, and I'm obsessed just with talking about just the things that nobody else is talking about, because when you differentiate, then you become the busiest therapist in town. Oh, I love that. What a catchphrase. That's

fantastic. Well, thank you, Nicole, for being here. It really was a real pleasure. Yeah, awesome. Thanks for having me. Bye.

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